Speaker Presentations - Digital-TV and Broadband Conference
21-22 March 2012
Please note: All presentations made in Nordic languages will be simultaneously translated to English.
WEDNESDAY MARCH 21:
Part 1:How to secure private investments for reaching the targets of the Digital Agenda?
European cable TV companies have invested billions of Euros in new infrastructures and now deliver digital services to more than 67 million homes. This proves cable TV to be the most important infrastructure for reaching the EU Digital Agenda targets of Super Broadband to everyone.
How Cable will contribute in the European Roadmap for Broadband, and how to stimulate private investments
Caroline van Weede, Managing Director, Cable Europe
Caroline van Weede gives an update of developments within the EU and how European regulators now can contribute to secure continued private investments in the European cable TV industry, underlining cable TV's important role for economic growth and employment in Europe.
The Government's Broadband Policy
Rigmor Aasrud, Minister of Reform
The Broadband Policy is an important part of the Government’s policy for Information and Communication Technology (IKT). The Government is now preparing an IKT political strategy – a Digital Agenda for Norway, which will include the Broadband policy. Up till now, market-driven build-out has been the main basis for the Broadband policy. What should be done to ensure a satisfactory Broadband offer in the time to come.
Public broadband billions gone astray?
Alisdair Munro, Director Knowledge and Technology, Virke
Billions of Kroner have been spent by municipality owned power utilities without any national governance, and many of these investments have been made in areas already covered by broadband. Could these billions have been better utilized through national political control, to secure better broadband in rural areas? Should municipality owned networks financed by tax payers’ money offer open access?
The role of NPT for arranging a sound Broadband development - Innovation or just low prices?
Torstein Olsen, Director General, Post- og teletilsynet (NPT)
NPT gives important guidelines for a predictable regulatory framework, at a time when large investments in infrastructures are needed, and the financial crisis is raging across Europe. How will NPT ensure that there will be a sound development of the Norwegian Broadband infrastructure?
Part 2: How to ensure the best cable customer experiences in a time where everything is changing?
How cable will be competing in tomorrow's marketplace
Doron Hacmon, Managing Director - Products and Online Media Group, UPC Broadband Holding Services:
Changes in technology, markets and consumer behaviour are more rapid than ever in the media industry.
How will the cable industry meet these challenges?
As the managing director of the products and Online media Group, Doron Hacmon is responsible for UPC's video-TV, data, telephony and online Media products as well as bundling, research and strategic planning. UPC Broadband is the European distribution division of Liberty Global, Inc., which is the largest broadband cable operator outside the U.S. in terms of subscribers, its networks passing approximately 23.6 million homes and serving approximately 15.2 million revenue generating units.
Part 3: Network usage explodes and the networks are full. Who will pay for avoiding trafficjams and ensure the best service quality for users?
Network usage is exploding and the annual growth is more than 60 %, with video delivered from content owners (OTT) as the main driver. This creates a quite different pressure both on capacity and economics of the roll-out, as well as a new focus on who will pick up the bill for the extended capacity, which is required to deliver high-quality content over the Internet. How could a national CDN-solution and a more effective traffic management practice solve these challenges, cmbined with new business models?
CDN: Developments from a regulatory point of view
Bjørn Erik Eskedal, Chief Technical Adviser, Network Department, NPT
International CDN-providers are now accounting for a large part of the Internet traffic,and national regulators are without much control of traffic data usages. Which are the regulatorychallenges created by the new role of international CDN-providers in the Norwegian infrastructures?
Delivering traffic management transparency in the UK
Pamela Learmonth, UK Broadband Stakeholder Group
Interest in the nature of traffic management policies and how these are communicated to consumers is growing across Europe and beyond. Pamela Learmonth will give an overview of the UK’s response to this interest and a voluntary approach undertaken by ISPs in the UK on traffic management transparency?
CDN - Giving Cable the Video Cloud Edge in a Broadband World
Alan Evans, Director Technology and member of the Ericsson Television CTO group
How can cable operators develop proprietary CDN solutions in order to reduce network costs, improve user experience and ensure new revenue streams from content providers, to secure sufficient investments in infrastructure
Capacity costs - who will pay? Developments of CDN og Traffic Management in Norway
Harald Krohg, Leder Wholesale/ Regulatory, Telenor Norge
Norwegian ISP's are discussing common solutions for CDN and Traffic Management. How could this ensure a viabledevelopment of Broadband networks as well as better services to the end users? Does the customers benefit from the nonpaying usage that Telio, Skype and Vodler are making of Norwegian infrastructures, or could this in the long term jeopardize customer service experiences through trafficjams and poor quality?
THURSDAY MARCH 22:
Part 1: How are business models influenced by new technology and user habits?
NRK and future TV distribution
Bjarne Andre Myklebust, Head of IP-distribution, NRK
NRK is just launching a new network-TV user experience intended for screens of all sizes. What are the results so far and which challenges are attached to the project? How does NRK regard future TV distribution, and how could NRK and cable operators work together to reach as many viewers as possible with the new NRK services? How could NRK and others contribute to build enough network capacity for new ways of distributing highquality content?
Is the future really non-linear? Learnings from the BBC and beyond
Christian Brent, Vice President, Strategy, BBC Worldwide Channels
This talk will frame on-demand within the traditional linear business, and explore the relevance of various sub-trends including check-ins and second screen apps, the important roles of cable television and DTT, and whether OTT represents the final nail in the cofin of the TV rating.
Will OTT disrupt Pay-TV?
Louise Cottrell, VP Affiliate Sales, Chello Zone
The emergence of Over-the-top (Broadband) TV platforms is unlikely to significantly disrupt the traditional revenue streams for Pay-TV, says Chello. OTT is going to be relatively small compared to traditional Pay-TV, and existing distributors will in future still have the most important role in delivering content.
Copyright markets and TV content distribution: Do the customers get what they want, and how could co-operation lead to better quality for customers, including the OTT offer?
Steinar Brændeland, CEO, C More Norge
Cooperation between cable operators and other distributors has ensured that a large number of customers are reached with high quality programming. The importance of a common approach increases with demands for HD and 3D on ever bigger screen sizes. At the same time, rights are divided for allowing distribution over OTT as well. Experience shows that distribution over this platform with high quality to many users is a demanding task. How can C More and others work closer together to ensure high quality to end users, also for OTT content, in combination with traditional distribution?
Part 2: How to secure revenues and profitability for distribution networks
How to create profitable distribution networks?
Berit Svendsen, CEO, Telenor Norge
New user behaviour and demand for capacity, quality and security in networks are challenging the traditional business models. How to ensure profitability of distribution networks,thus giving basis for new investments which will benefit the customers?
Cardsharing and other acts of piracy: How to secure content revenues?
David Würgler, administrerende direktør, STOP
Cardsharing is the new approach from pirates to break access codes for pay-TV. What could be done to stop this? A common effort is needed to prevent losses for content owners and distributors.
Cable Platform fees in Germany: Distribution creates value
Andrea Huber, Managing Director, ANGA
German broadcasters are paying large amounts to be distributed in cable networks in Germany. In Norway the content providers are paying platform fees on several platforms, but not yet on cable TV. ANGA is the German Cable Association and Andrea Huber shares their experiences on how platform fees are working.
Elin Festøy, Madigan ASConference Moderator
Øyvind HusbyChairman of the Board, Kabel NorgeOpening and closing of the Digital-TV and Broadband Conference